McBride Sisters: Affordable Luxury in Bubbly

While others are popping vintage Champagne and a select few are pouring Dom, I’ll be enjoying a lovely sparkling wine, maybe two. $3.99 was the price paid. Yep, that was no typo. I found the deal of the year, if not the century!

I may be frugal and a compulsive bargain hunter, but this is a dramatic way to kick off what looks to me to be the year of wine bargains. 

One caveat, and this might not go over well with Prime shoppers, and those who shop online at wine.com. buywines.com and WTSO.com.  And that is you need to shop like in stores. Real stores. Like Trader Joe’s, Grocery Outlet and wine bars. Places with real windows and people moving around.

The McBride Sisters special collection Brut Rose was piled high at my local Trader Joe’s. It was made in New Zealand ‘s Craggy Range region. It was a deep copper-pink in color with tiny bubbles and a fresh strawberry aroma. Big and smooth, it delivers fun flavors, and  is the real deal.

The McBride Sisters, as wine producers, are also the real deal. You should read their story on their website. I’ve liked their Chardonnay, Sauvignon Blanc and blended red wine. They also offer wines in a can under the “Can Do” label. 

Various Grocery Outlets have their wines under the McBride Sisters and also under the “Black Girl Magic” label which offers an outstanding  Riesling.

Back to the $3.99 McBride Sisters bubbly…its regular price is $24.00. And it is not just me flipping over it; the Wine Spectator rated it 92 points. 

Before you rush out, remember when shopping at real stores like Grocery Outlet and Trader Joe’s, if you want to fit in as a shopper, it’s wise to bring your own bags.  Just saying.

Holiday Wine Sales: Budget-Friendly Tips for Shoppers

Now with the crazy days of holiday shopping hype coming at us from every direction, the major online wine retailers and wine merchants are also doing their best to get our attention. 

Although these Prime, Cyber, Black Friday and what have you holiday sales are now an annual event, lots of circumstances have changed over the last 2 years. People in general are much more focused on soaring prices of eggs and gasoline, or whatever their reference point may be. 

The phrase “sticking to a budget” is now heard in so many circles.

Because wine sales have trailed off over the last 2 years or so, these holiday sales will be closely watched. As of now, wine prices haven’t spiraled because tariffs haven’t made an impact on prices. 

The fact is that there is a glut or over-supply of wines and we have seen the number of wine producers entering the discount world increase as many once solid wineries feel the need to reduce prices to move inventory.

Wine is different from eggs and gas because it is a discretionary product, meaning not vital or necessary. Well, to all but a few of us. If there has been a lesson those in the wine biz should have learned over the last two years as wine sales dipped, it is that non-snobby wine lovers are really no different than other consumers and now realize a need to be extra careful about sticking to a  wine budget. That often means having a target maximum price or price point when buying wine. 

What’s Going on in Online Wine Sales

When previewing t several of the Black Friday deals, I can’t help but notice the many luxury or cult wines that are over $100 a bottle are now being offered at deep discounts. Online seller winespies.com offered the 2020 Caymus Special Selection at $147 ($225 regular price), vivino.com announced a culty Chardonnay for $34.99, regular price $90, while lastbottle.com featured a Pouilly-Fuise for $34, regularly $100.  Another site had the 2018 Beringer Reserve Cabernet at $87.50, roughly 50% off. Earlier this week there was a “sale” of the 2022 Joseph Phelps Insignia, which retails for $350-$400 at $195 a bottle. 

Don’t know about you, but to me even these discounted prices still are not budget-friendly. High ratings and non-stop hype are behind so many of these exorbitant prices.  Some might argue that many wines priced in the 3 digit range are on allocation or enjoy a cult following. Then one wonders why some are offered online to begin with and often at deep discounts. We’ll probably never get a consistent explanation, but that shouldn’t stop us from shopping the sales.

Insider Tips for Savvy Wine Shoppers

One great website to find truly fine and reasonably priced wines is wtso.com  What stood out to me is that its Black Friday sales on November 28-29 has an end of the year Clearance Sale. While it continues with its daily flash sale, wtso has many attractive, highly rated wines in its clearance sale. With a few bottles priced at $11.99, the list is heavy in Italian wines but also has something for every wine drinker. At $19.99 a bottle, you can buy the 2024 Calculated Risk Cabernet, the 2021 Havens Cellars Red Blend, and the 2022 Left Coast Cellars Willamette Valley Pinot Noir. An Old Vine Lodi Zinfandel topped the list of the $11.99  specials.

Wine Access is another website that has dozens of great wines for the budget minded Black Friday shopper. At wineaccess.com  the sale works by knocking an extra 20% off their already discounted prices. For example the 2022 Zinfandel from Marietta Cellars is listed for $25, but with the added discount sells for $20 a bottle.THe extra discount is applied at check out.

 Those wines that stood out to me before the discounts are the Three Wine Company Old Vine Field Blend ($28), Meeker 2022 Grenache ($22), 2023 Lang & Reed Cabernet Franc ($29), 2022 La Vigne Paso Robles Merlot ($21) and a San Luis Obispo Chardonnay from Oceano Vineyards( $18). Others are the Pinot Noir and Chardonnay from Oregon’s Solena Estate. And if you like wines from Australia, Argentina, and France, wineaccess.com has something for you at Black Friday prices.

Another site pushing its Black Friday sales also with a large inventory is wineexpress.com A few caught my attention, especially the J. Dusi Cabernet “The Don” from Paso at $22.49. J. Dusi is a favorite of mine. Also, there’s the Rutherford Ranch Chardonnay for $13.47 and a Reverdy 2021 Cotes du Rhone for $7.47. 

The California Wine Club, one of the oldest, has announced its Black Friday 50% off sale. The sale will continue through Sunday. At $12.50 the 2022 Armida Zinfandel from Dry Creek and the Eden Rift Sauvignon Blanc, also at $12.50 are excellent deals. The full list is worth checking out at cawineclub.com 

When the Dust Settles

These holiday sales will likely be extended way beyond the holidays, but they will end. Most of these are flash sales, daily deals or one-time only sales which not everyone is comfortable with because of the need to act quickly.

Budget-Friendly Paso Robles Wines Under $25

With the crazy days of holiday shopping hype coming at us from every direction, all the major online wine retailers and wine merchants are also doing their best to get our attention. If there has been a lesson learned over the last two years as wine sales dipped, it is that wine lovers are really no different than other consumers and now realize they need to be extra careful about sticking to a budget. 

 When word got out that the average price of a Napa Valley wine was $108 a bottle, normal people probably explored alternatives. If you count yourself among the budget minded, normal people then let me share my latest wine shopping discovery. Though I’ve been following it for years, Paso Robles has emerged as a leader when it comes to quality for the price.

Paso Robles remains one of the most energized and dynamic wine regions even in these difficult times. At least it is to me. Paso Robles came alive back in 1998 when the Rhone Rangers began holding their annual event there which was followed up in 2010 by the annual Garigists wine festival. Though once just a lonely way station midway between San Francisco and LA, Paso has also come on strong as a tourist destination. And here in 2025 there’s lots of excitement in the hotel and culinary scenes.

 With so many possible story angles staring at me, one that caught my eye during a recent trip to the SoCal Coast was the way so many Paso Robles wines are beginning to dominate wine lists and special deals in wine shops. We’re talking high end restaurants, sommelier-managed wine lists.

Que Pasa Paso?

Why? Beyond quality and availability, the one pattern that emerged is that the trend setting wineries in Paso know how to hit today’s magic price point. When looking back over my recent tasting notes, it was amazing to see so many of my Paso favorites selling for around $25 a bottle or less. My gut feeling is that today’s savvy wine shoppers see $25 as the top price that fits their budget. Maybe $29.99 if a wine strikes them as exceptional. 

The Paso Players

The Paso wineries I see as major players in this trend are a mix of well-established names like Ancient Peaks and J. Lohr and newcomers. A few others belong to major marketing companies, and many are your Mom & Pop family folks. Most of the wines are red which is no big surprise. Overall, when you visit the Tin City wineries or many others, the energy level and enthusiasm is reminiscent of Napa before 2000. Paso has become a magnet for creative maverick winemakers and outliers. Just recently Napa’s Tank Garage Winery joined the Paso scene. Check it out and you’ll get my point.

As for wines, Paso was noted early on for Petite Sirah, Zinfandel and the Rhones, and these are all included in the price point $25 club. But Cabernets, Bordeaux blends and other creative blends are well-represented and seem to be replacing Napa wines on many wine lists and also in the minds of many wine lovers.

So now that we’ve plugged in the destination on our map, “let’s go” to the top Paso wines hovering around the  $25 price point. 

First Stop: Petite Sirah and Zinfandel

Peachy Canyon Paso Robles (California) Petite Sirah 2021 $20

Best known for its bold Zinfandels, Peachy Canyon also has a good track record for Petites in a rich but supple style. Deep dark in color, this 2021 offers an aroma of sweet black fruit and fig along with some dried herbs. It turns plush and smooth on the palate driven by a solid core of blackberry flavors and light oak. It finishes long and seamless. With its lovely silky texture and subtle oak notes, it is well-knit and ready to drink now.  90

Brady Vineyards Paso Robles Petite Sirah 2021  $20

 After honing his winemaking skills in Texas, Don Brady went West to work for Robert Hall in Paso Robles. In 2006 he acquired a 24 acre vineyard and began focusing on Paso red wines.

If you like Paso Petite, Brady checks all of the boxes. His 2021 was aged in French oak for 18 months. Dark in color, it has that  intense, ripe blackberry aroma with some black pepper that sets the varietal apart. Full-bodied with concentrated flavors of blackberries, boysenberries and some vanilla bean, it is tight and concentrated on the palate with light tannin and oak.  More powerful than nuanced, but fairly well-mannered, it could benefit from a little cellaring to soften. But with decanting, it would serve you well as a complement to most smoked meats and, to me, especially with osso buco. Also, a good value. 90

The Big, Red Monster Lot #2 Paso Robles, Zinfandel $20

Yes, here’s a Paso red wine that boasts about being big. Now owned by War Room Cellars based in San Luis Obispo, this brand began in 2005 as a partnership between winemakers Bob Pepi (formerly of Robert Pepi winery) and Jeff Booth (formerly of Conn Creek). The brand was relaunched in 2019 and aimed at a market that loves big and powerful wines. Promoted as a “savage beast,” this Lot #2 is Zinfandel blended with Petite Sirah and Tannat. After an extended maceration “for bigger extraction,” it was aged in French and American oak, 20% new. While definitely big, ripe and juicy, it offers an attractive aroma of blackberry and pepper with some spiciness. On the palate it is round but ultra soft and has enough fruitiness to keep the tannin and alcohol at bay. 91

Next, let’s move on to Syrah

McPrice Myers Central Coast (California) Right Hand Man Syrah 2023 $ 20

Headquartered in Paso Robles, this winery enjoyed a cult-like following for its red wines. They usually are given unusual names like “High on the Hog” and “Right Hand Man.”  Blending Central Coast fruit, winemaker Mac Myers crafts this well-rendered Syrah that offers depth and approachability at a very attractive price.  Aged 10 months in neutral oak, it has a lovely aroma of ripe plum with secondary fragrances of pepper, spice and leather. Nothing overdone or funky here, this Syrah is rich and smooth on the palate delivering savory flavors of fresh berries, plums and spice. The tannins are soft and add roundness to the texture. Syrah lovers should keep a bottle of this “Right Hand Man” close at hand. Wine lovers should check out this winery. 92

Ancient Peaks Winery Paso Robles, Santa Margarita Ranch Renegade 2020 $26

With its “Renegade” blend, Ancient Peaks has been successful in working with Paso Syrah to come up with an attractive drink now red.  I like the way it tones down the gamey, meaty side of Syrah but still emphasizes its fruit. In 2020 the final blend was 67% Syrah, 27% Petit Verdot and 5% Malbec.  The individual components are cold soaked and after fermentation they are aged for 20 months in French and American oak, 20% new.  Dark in color, the wine shows a pleasing mix of Syrah’s dark fruit along with subtle fresh berries. It continues with this combination and adds some coffee and oak toast and spice in the flavors. Nicely structured with modest tannins, it finishes with simple fruit and good length. Excellent all-purpose red. 90

Turning to The Main Event: Cabernets

 Daou Vineyards Cabernet Sauvignon Paso Robles 2021 $25

This dark, ripe and juicy Cabernet is made for those who like it plump and chunky. The aroma of dark, ripe fruit with hints of anise and dried herbs sets you up for a big, rich mouthfilling wine with light toasty oak and tannins providing structure. With some airing the flavors open to reveal nuances of black tea and berry fruit before the youthful tannins are picked up to carry this to its rugged, sturdy finish.This full-bodied Cab is a blend of 83% Cabernet with 9% Petite Verdot and a splash of Merlot and it was aged for 10 months in 50% new French oak. It is a lot of wine for the money. 91

Groundwork Wine Co. Paso Robles (California) Cabernet Sauvignon, 2023 $23

Groundwork Wine is a new line of wines from Curt Schalchin of Sans Liege which is noted for its high-end Rhone blends. With Groundwork, he focuses on good value varietal wines from Paso Robles and this 2023 Cabernet confirms that Paso Robles is the real deal for great value Cabs. This 2023 is made from three vineyards within Paso, and the wine, blended with 12% Petit Verdot, was aged in neutral oak for 18 months. Bottled unfined and unfiltered, it delivers plenty of ripe black fruit with hints of black pepper and bay leaf. With light tannin, it is firmly structured and has an aftertaste of black cherry and spice. Enjoy now through 2028.  92

The Fableist Wine Co. Paso Robles (Central Coast) “373” Cabernet Sauvignon 2022 $25

Andrew Jones, winemaker for Field Recordings and Curt Schalchlin, owner of Sans Liege combine their talents for the Fableist collection of wines. The names are based on Aesop’s Fables, and apparently, judging from the label, fable #373 is about ants and bugs. Or whatever! Moving on to the wine, in the 2022 vintage the fruit was picked earlier than usual due to the heat wave. Fermented in tanks and aged in American oak barrels, 10% new, the final blend was 85% Cabernet filled out by Merlot, Malbec, Petit Verdot and Petite Sirah. Once poured, this wine shows fresh blackberry and currant aromas and flavors with youthful tannin poking through. With aeration, it slowly opens and adds a little spice and cedar to accompany the  juicy dark fruits. Needs time to settle down and should be decanted.  A good value for a Paso Cab. 90

Maddalena Paso Robles Estate Reserve Cabernet Sauvignon  2021 $24.

Part of the Riboli family’s expanding portfolio, Maddalena offers white wines from Monterey and reds from the estate vineyards in Paso Robles. Blended with 5% Petit Verdot and 5% Cabernet Franc, this Cabernet was partially aged (45%) in small oak. It is all about ultra ripe black fruit such as black cherry and plum in aroma and flavor. Medium full bodied, it comes across as plush on the palate with plenty of tannin and oak spice. It finishes on a slight tannic note.

Overall this is an attractive fruit-forward Cabernet for current drinking.  89

Paso D’Oro Wines Paso Robles Cabernet Sauvignon 2023 $23

Paso D’Oro is a relatively new brand created by the Terlato family which owns prime properties like Chimney Rock, Rutherford Hill, Sanford among others. This 2023 was sourced from 4 AVAs within Paso, and the wine was aged in neutral oak and blended with 24% Petite Sirah. Deep and dark in the glass,  it opens quickly with attractive black fruit with accents of clove and spice. Quite full bodied with rich flavors supported by velvety tannins. Smooth finish. With loads of terrific ripe fruit, pleasing texture, and some complexity, this is a great choice for current enjoyment.  91

Tooth & Nail Wine Co. Paso Robles, Cabernet Sauvignon 2020 $26

This is an old review, but it is from the winery that ignited my interest in Paso Cabernets.This vintage was presented in a unique bottle that requires a detailed background explanation and an APP to download.  But the wine inside is first-rate and a wonderful example of Paso Cabernet. Saying it “reinvented the wine label,” the winery created an augmented reality label that with the app will sing to you. Literally sing, honest. From its deep purple color to its rich, ripe aromatics, this wine sings on its own. Initial aromas of chocolate and spice give way to ripe blackberry and oak spice. It is big-bodied with a smooth unctuous texture. The flavors remain focused on ripe black fruit with dusty oak tannin in the background. The finish is long with good acidity keeping it balanced throughout. The current vintage is 2022 and sells for $28. 

Quest Austin Hope Winemaker, Paso Robles Cabernet Franc 2023 $23

The “Quest”  label is the Hope family’s long-term  commitment to Paso Cabernet Franc, and prior vintages contained some % of Cab Sauvignon. This is the first vintage made entirely from Cab Franc. The majority of the fruit sourced for the 2023 Quest Cabernet Franc was from the Creston District, Future vintages will also incorporate fruit from the Highlands District and Adelaida District.  You don’t need a SOMM course to recognize this is Cab Franc. The aroma is a textbook combination of plums, dried herbs and tobacco leaf. Medium bodied and solid, it is lively with plum and licorice flavors. Some briary tannins give a little push to the finish. Sort of like a footballer’s “tush push.”  A red to enjoy with grilled meats and rich pastas. 90

J Lohr Wines Paso Robles Los Osos Merlot 2022  $15

This Merlot is hard to beat at this price. J.Lohr’s Merlot is planted in the relatively cool El Pomar District. Blended with a big splash of Malbec (10%) and a dash of Cabernet Franc (5%), this 2022 was aged for 12 months in American oak. In an approachable and lively style, it opens with an aroma of fresh plums and light spice. Medium bodied and balanced, it offers plum and cherry flavors in a smooth package. Not flashy, just easy to enjoy.

WHITES

Sans Liege Wines Central Coast Cotes du Coast 2023 $20

Based in Paso Robles, winemaker Curt Schalchlin is a noted Rhone wine specialist. But as evidenced by his artsy labels and unconventional wine descriptions, he does things differently. Sourcing from some of the best known vineyards in Santa Barbara and elsewhere, he assembled this blend of 36% Viognier, 32% Marsanne, 17% Clairette, 11% Roussanne, and 4% Grenache Blanc. All but the Grenache are barrel fermented by native yeasts and lees aged in French oak. But the wine is, surprisingly given its composition, a smooth, subtle and lively ready to drink white. It immediately gets your attention with fresh peach, lemon and honeysuckle aromas. Medium bodied, nicely textured and vibrant, it offers stone fruit flavors and has a long finish that is neither bitter nor acidic. Charming and fun to drink and nicely priced to boot.

92

Ancient Peaks Winery Paso Robles Santa Margarita Ranch Sauvignon Blanc 2023 $18 

Made from the coolest blocks within the family’s estate vineyard, this 2023 also benefited from the relatively cool growing season. It is pale straw in color and shows plenty of vibrant fruit such as melon and pear along with light ginger and flintiness. Medium bodied, it continues with flavors of melon and lemongrass. In the crisp but lengthy finish, I pick up subtle hints of ginger and  apple. Aged for 6 months in stainless, it makes a good case for unoaked Sauvignon Blanc and pairs well with a wide range of entrees. 91

One Stone Cellars Central Coast Rose of Pinot Noir 2024 $18

One Stone is a brand created by Ancient Peaks Winery in Paso to support mentoring programs for women venturing into the wine business. The label’s image projects moving mountains one stone at a time. From the estate vineyard in Paso and others in the Central Coast, this Rose is made 100% from Pinot Noir that was grown and harvested solely for Rose production. Aged 4 months in stainless steel, it is a big friendly wine that is all about fresh strawberry and juicy watermelon aromas and flavors. Smooth and round on the palate, it finishes with a touch of acidity to sustain its lively personality. 90

Wait, There’s More

The wines mentioned so far are good examples of the great deals from Paso Robles, but they are just a solid beginning. 

The Harvey & Harriet label, associated with Booker Vineyards, offers an attractive Red Blend from Paso and a White Blend from San Luis Obispo. Both are priced below $25.

Another wine to check out is named Big, Bold Red. It is a blend of 50% Merlot, 30% Cabernet Sauvignon, 20% Syrah. 

Highlands 41 is a new brand from the Riboli Family. Among the first to hit the market is its 2017 “Darkness,” Estate Reserve selling for $15.00  

So, that’s for now. Many of the reviews you see here are available at www.winereviewonline.com 

Go to the sight, and specify Paso Robles to see a lot more reviews of good value wines.

A Wake-Up Call for Wine Shoppers!

Wait. Are any wine drinkers actually shopping these days or did Amazon train us all to stay home and let others think for us? Then there was Covid  and now there’s Doordash delivering wines in some states. And subscription wine clubs are happy to deliver a box of unknown wines to your door. Oh well!

As 2025 winds down and the wine market faces a serious oversupply of wines, there’s never been a better time to shop around.  Sure, the online retailers hustling wines at WTSO.com, lastbottle.com and the rest of the gang are now offering a wider range of wines. On November 11th, winelibrary.com is set to offer a variety of wines at the $11.11 a bottle price point. By then Trader Joe’s and Costco will surely have come up with some deals for the holidays.

But the most exciting sale this week is at Grocery Outlet which has about 500 stores across the country. Yes stores, as in places you drive to, check out the shelves, load up a cart, and pay at the registers. Sounds old fashioned to many of you, but  most of us who love a wine bargain can adjust to it.

Yesterday, in a Grocery Outlet in Southern California, the shelves were practically falling over into the aisles. Piled high were wines from Cosentino, reds and whites. The 2023 Cosentino Sauvignon Blanc was excellent and sells for $11.99 a bottle. The winery’s website says that wine retails for $30 but is “out of stock.”  But Grocery Outlet has it along with Cosentino’s Merlot, Cabernet Sauvignon, Rose and others.  It also has the Reserve Cabernet Sauvignon for $19.99 which you can buy direct from the winery for …$82.

Cosentino Vineyards developed a following for its Zinfandel,Merlot,  Cabernet Franc and Sangiovese, but founder, Mitch Cosentino, sold the winery and is no longer involved. It is now part of the Foley Family portfolio, but the overall quality is still better than that of other once-famous brands now  under corporate owners.

Back to my recent shopping adventure, Pinot Noir lovers should check their local Grocery Outlet to see if it stocks the 2021 Diora Pinot Noir from Monterey County. If you prefer Cabernet blends, then the 2019 Red Blend made by Lake Sonoma Vineyards is quite attractive. A few stores carry Napa Cabernet from Monticello Vineyards.

Yes, the offerings vary from store to store with Grocery Outlet. When it comes to bargain priced Bordeaux wines, I find Grocery Outlet is on a par with Trader Joe’s.  Decent, everyday wines from Firestone and Sebastiani are sold at many Grocery Outlets. 

Also, the end of the year is a good time to shop for Rose wines because wines from the most recent  vintage are about to hit the market. Right now, Bonny Doon 2023 Rose, the Central Coast bottling, not the Vin Gris, is a safe bet.

A Unique Take on A Wine Club

Excellent wines, low prices, no-nonsense

Looking for “A wine club with “NO commitments, NO fees, NO cards on file, NO limited selections!”? Or how about a winery dedicated to offering you the “Best bang for your buck”? Well, I happened upon a winery that meets both of these requirements. My introduction to the winery was through its press release challenging other wineries to match its record of having every wine produced rated 90 points or higher.

Challenging other wineries was a clever and unprecedented way to get attention, and it obviously worked for me. But the emphasis on a wine club open to anyone and wines pitched for value was also attention-getting. Here was one winery flying way under the radar, my kind of winery. 

But a wine club anyone can join is really not a club, is it?  Could this be some kind of come on trying to unload mediocre wine, or the real deal?

Peirano Estate Vineyards is the winery and, as I learned through conversations and tastings, is the real deal. It also does things differently, goes against the grain and does so without swagger. Better yet, it  tries to make the wine experience uncomplicated yet fun. A small  winery with no hype about icons, no rockstar winemakers, no strict allocations and waiting lists, and no luxury priced wines?

Located in Lodi, Peirano Estate is family owned and it may be one of the oldest with vineyards established in 1885. The family’s history takes you through the ups and downs of farmers before, during and after Prohibition. Check it out at: www.peirano.com

The family farm now covers 300 acres and is in the hands of the fourth generation, Lance Randolph.  He’s the guy behind the tractor, behind the wines and behind this novel wine club.

A Vineyard Guy

Lance Randolph is said to have been driving tractors up and down the vineyard at the age of six. In 1992, he ventured into winemaking, a transition made easy by being very familiar with the family vineyards. Today the Peirano vineyards are planted to Cabernet Sauvignon, Merlot, Chardonnay, Sauvignon Blanc, Syrah, Viognier, and Petite Sirah. It also “has perhaps the largest single block of old, head-trained, natural rooted Zinfandel left in the state of California.”  Lance adds, “Rather than destroy these beautiful old Lodi Zinfandel vines to make way for larger yielding, more economically advantageous vines, we have decided to harvest the meager 2 tons per acre production.”

With his viticultural background, that was not an impulsive decision. Lance has explored various training and harvesting methods and the winery’s website explains his vineyard management trials and applications in great detail.  For example: “In the 1990s, Lance was one of the first to implement the Geneva Double Curtain system. This system, rather than using one cordon wire connecting the vines through the center, as done with the bilateral cordon system of the 1960s, splits the vine into two and uses two cordon wires spaced three feet apart. This method is highly advantageous for the estate Cabernet Sauvignon and Merlot grapes.”  Some of the Cabernet Sauvignon is 50 years old, but the Merlot acreage is newer, planted to six clones.

Anyway, after reading the very detailed background, the one point that sticks out to me is that having gone through numerous possibilities of vineyard management, he now prefers to hand harvest all varieties. That is unusual in Lodi or anywhere today.

An Uncomplicated Business Plan

To continue the theme of going against the grain or the norm, when it comes to selling Peirano wines, the winery favors one price fits all. Whether they be white or red, varietals or blends, barrel aged or not, all 15 wines are priced at $16 a bottle. Not only is that unusual, but the winery offers a mix and match case deal  at 50% off, or $8 bucks a bottle. Shipping is a flat rate of $48. So add $4 and the bottle price is still a reasonable $12.

Why $16?

“We chose $16 per bottle because it reflects our goal of offering exceptional quality at an accessible price. Every bottle of our wine comes from estate-grown fruit—grapes we’ve farmed on our family’s Lodi vineyards for generations. The $16 price point allows us to maintain our hands-on approach in the vineyard and winery, using traditional techniques and sustainable practices, while still keeping our wines affordable enough for everyday enjoyment. It’s a balance between honoring the craftsmanship and heritage behind each bottle and ensuring our wines remain approachable to a wide range of wine lovers.”

So no surprise, the wine club is open to anyone, but how did this come about?  Lance explains:

“I started the mix & match case offer over a decade ago when I realized that all tasting rooms were using a subscription model/wine club scenario. Call me old fashioned but I hate being forced to leave my credit card on file and be told what wine I had to try because the winery was trying to “unload” it on me! So I struggled for a long time to find a unique solution that eliminates all the wine club demands. It all came to our customer needs – they want to pick and choose what they want and get those “great” wine club discounts without all of the wine club requirements. Thus – our “family plan” was born and we actively say ‘ditch the wine club experience and try our novel approach to experiencing wine!’

Welcome to the “No Wine Club Zone”  

Many people enter the”Zone” through the tasting room in Lodi. Visitors can select wines from all 15 or 16 wines available at the time. To sample five, the fee is…$10. 

Most Peirano wines offered today are reds, either blends or varietals. Among the whites, the blended “Sea Enchantress” reviewed earlier is my favorite. The Chardonnay will appeal to those preferring the ripe apple and  buttery style a la Rombauer. 

The red wines range in style from simple and approachable to big, bold and cellar-worthy. The Six Clone Merlot stood out as the best red for everyday enjoyment, and the Malbec is also noteworthy in a drink-now style. With the currently available blends, you sense that the winemaker is using a splash of old vine Zin or old vine Cabernet as his not too secret sauces. 

The first wine I tasted that contained some old vine Zin was the Red “Sea Enchantress.” Here’s my note:

Peirano Estate Vineyards, “The Sea Enchantress” Red Lodi (California) The Artist Series 2020 $16

 So in this wine they combine Petite Sirah, Old Vine Zinfandel, Tempranillo and Syrah. Then it was aged in a combination of French and American oak, 15% new. The result? Well, it is not an in your face, power-packed fruit bomb. Dark in color, it has a beautiful aroma of black olive, licorice, with some blackberry and light oak toast. The ripe flavors offer lots of plum and light cinnamon supported by gentle tannins. Made in a big and approachable style, this is an absolute steal at this price. 92

After that initial encounter,  little encouragement was needed for me to explore more Peirano wines. Of the several red blends reviewed here, the differences between one and another were not dramatic. But they are different, and fun to taste. 

The family apparently has some fun with naming their wines. There’s “Immortal Zin” and “The Other,” along with “Sea Enchantress” and “Illusion,” both labels based on paintings by Alexis Randolph, representing the fifth generation. The 3 components for “The Other”  Red are listed as”This,That, and The Other.”  The back label adds the wine is “Sin-sually delicious.”

 The following notes highlight two of my favs. But for reviews on many others:, go to winereviewonline.com

Peirano Estate Vineyards Lodi (California) Old Vine ”Immortal Zin”  2022 $16

Hand harvested from 120 year old, head prune vines, this is an amazing wine to taste. The deep, dark color and concentrated flavors are expected, but the pleasure here is in the ultra-smooth, velvety texture. Blackberry and strawberry are the central themes, but there’s a floral element that elevates the aroma. Some spice and juicy ripe fruit flavors along with an earthy background continue well into the juicy finish. There’s so much going on you aren’t aware that the wine is 15.5% in alcohol. 93

Peirano Estate Vineyards The Heritage Collection, Lodi (California) Cabernet Sauvignon 2022 $16

From 50 year old vines, this wine was fermented by 3 methods: static, cold soak and rotary fermentation. It was also given extended maceration time and oak aged for one year. It opens gradually to reveal an aroma of ripe plum and graphite along with a slight floral and spice touch. Medium full bodied with concentrated black fruit flavors, it comes across the palate as soft and smooth. With integrated tannins, this is one to enjoy over the next few years.The style is big and juicy with good Cabernet aromatics and flavors presented on a solid framework. 92

 A Super Sale and the Latest Happenings in Online Wine Clubs

 

cawineclub.com 

A Harvest Sale with 30% off all wines was an upbeat headliner coming from the California Wine Club. Based in California, this is one of the oldest and most reliable wine clubs around.

The website went through a redesign and upgrade earlier this year and is not only more attractive but also much easier to use.

As for the wines offered, what is most appealing is that the wineries are real, not custom labels, and the wines are not the typical fare or your pretend cult wine.

As I’ve mentioned before, when you see a $100 or so bottle of wine reduced by 50-60% in a flash sale or a daily offering, it was overpriced to begin with. Regardless of the hype, it is being dumped.

With the current wines offered by the California Wine Club, here are a few of the wines  that have great appeal at 30% and are seldom offered online. 

Heading my list are these:

2020 Handley Cellars Pinot Noir

2021 Testarossa Pinot Noir and also its Chardonnay

2020 Dragonette Syrah from Santa Ynez

2019 Keller Estate Syrah

2020 Wrath Pinot Noir

2020 Jeff Cohn Zinfandel

2022 Onesta Rose of Cinsault

The sale is on until September 30th Code: HARVEST

Other Breaking News!!

Vinesse

Vinesse, once a big and active wine club, is part of Vintage Wine Estates’ portfolio.  Last month, that company filed for bankruptcy and over the last few weeks some brands have been sold at auction. 

Vinesse was recently the target of a bid from the Full Glass company, a specialist in direct to consumer wines. 

Full Glass already owns three wine clubs: Winc, Bright Cellars, and Wine Insiders. So Vinesse seems destined to join this group. 

Vintage Wine Estates was a mix of wineries such as Clos Pegase, Kunde, Swanson, Girard  and brands without the winery like Qupe. It also has custom labels like Bar Dog which must be a woofer.

Since those wineries and brands have been auctioned off to multiple buyers,  Vinesse will likely not have access to them. 

Members may want to stock up on their favorite wines before they disappear.

nakedwines.com

Don’t know what to make of it, if anything, but a few wines from nakedwines.com are showing up in discount stores at drastically reduced prices.

As one example, wines from Rick Boyer, a well-known winemaker, were spotted at several stores. The 2021 Rick Boyer Syrah caught my attention at the $6.99 bottle price. 

Another winemaker in the nakedwine stable is Benjamin Darnault whose wines I’ve liked in the past.

His 2020 La Cote Doree has also been seen on several store shelves for $6.99.

Maybe these winemakers have dropped out of the program. 

Or maybe the particular wine has been discontinued.

Or whatever!!

Savvy Wine Shoppers: Start Your Engines

Exciting online wine deals and steals are really happening.  They are not the typical, over-hyped discounted wines that have been offered over the last year or two.  It strikes me as a new beginning, a fresh start to Spring. 

The real deal door began to swing open around April 1st and by the day of the eclipse, it was no illusion, no April Fool’s prank.

 And the wines that signaled this change  were excellent, time-proven Cabernets, Pinot Noirs,  Chardonnays, a few imports and, well, many others. What was different was the appearance of so many authentic wines from real producers instead of made up private labels and brands. And often, new vintages, newly released wines, not leftovers.

Before getting to the reasons behind this development, let me lists those deals offered online  that caught my attention:

2021 Peju Cabernet Sauvignon, Napa Valley, regularly $70, offered at $26 

2021 Daou Reserve Cabernet Sauvignon, Paso Robles $65 to $39.99

2018 Whitehall Lane Estate Cabernet, Napa Valley $90 to $59

2020 Beringer Vineyards Knights Valley Reserve Cabernet Sauvignon $32 to $23.99

2019 Handley Cellars Anderson Valley Pinot Noir, $37 to $19.

2018 Ketcham Estate Pinot Noir, Russian River Valley $45 to $19.95

2022 Long Meadow Ranch Rose of Pinot Noir, Anderson Valley $32 to $12

2022 Caymus Vineyards, California Cabernet Sauvignon, $75 to $49

These are top names and the reason the last two are cited is to reinforce the fact that new vintages, not old stuff getting dusty in warehouses, are showing up as real deals! That’s a spanking brand new release from Caymus and I’ve not seen any Peju wine so deeply discounted until now. Clos du Val just released its new Cabernet Sauvignon vintage to an online retailer at 20%, not enough to make my list but good support for the trend.

Just now winespies.com announced a 30% off deal on an absolutely great California Chardonnay, one of the top 3-4 made and never ever discounted, until now. It is the 2021 Wayfarer ‘The Estate’ Fort Ross-Seaview Chardonnay 30% off. 

Then I’m seeing a few unknowns and  newbies to the Napa Cabernet scene resorting to the online discounters to help their launch. The garigiste.com site announced the sale of  Rockmere Estate Cabernet Sauvignon Napa Valley from 2018 for $59.71 a bottle, with the winery price being $95.

So why now, you ask? Well, it has to do with supply and demand. Over the last several months, business stories have focused on the global surplus of wine, and here at home, both Napa and Washington State wine folks are trying to deal with the present surplus of wine and the need to start removing vineyards in big numbers for future stability. Talk about pulling up vines let’s you know this is not a blip.

Meanwhile, retailers are staring at big inventories in their stores and warehouses. I’ve noticed much more exciting offerings from vivino.com so far in 2024. This online site works directly with retailer partners across the country. Sales are slow in brick & mortar places across the country.

Who’s to blame? Well, the easy way out is to point fingers (the middle one?) at the Gen Zers.

Apparently, recent surveys indicate a lack of interest in wine. That’s a demographic representing 18% of the population and it is more interested in energy boosting drinks. Is “Liquid Death” an energy drink? Just asking. 

The brains behind Drizly analyzed the alcohol beverage market and came up with this conclusion: “When it comes to trying new bev alc brands, Drizly’s 2023 Consumer Trend Report found that pricing was the top factor that influences Gen Z “

The  high price of wine is a big deal these days. Recent surveys show that the average bottle price of a Napa Valley Cabernet is $108. An article in The Wall Street Journal  surveyed restaurants and came up with the belief that $25 is the new restaurant normal for a glass of wine. And, yes, the prices for many consumer items are now high. But wine is non-essential, a choice, not on the same level of importance as eggs and fuel. 

Driving the prices of wine up and Gen Zers away is that wine is perceived as a luxury enjoyed by those who equate price with quality. Snobs! Yes, those who buy what others can’t afford and those who associate inexpensive wine as “cheap stuff.” And the big corporations have not helped by their push to create so-called “luxury brands.” 

But right now it is the online wine retailers, the flash sale types, that are driving the discount wine deals.  A report from the Silicon Valley Bank made this observation:

“Wholesalers are full up, as far as they can go,”  which is making them “more picky” in what they buy from wine producers. Wholesalers “are more afraid of being stuck with inventory that they may have to discount.” 

It concluded with a prediction that “flash sales and increased discounts” are likely in the offing in the near future.”

5 Real Deal Dealers

That future is now. Flash sales, meaning limited time offerings are leading the way. For those  interested in checking out the best wine deals offered online, here are my top 5 best sites for non-snobbery, savvy shopping wine drinkers:

www.reversewinesnob.com  This site was finding super wines at great prices before the glut, and so far in 2024 has earned my top spot for its selection of wines from California and the Northwest. It works directly with small, family owned wineries. Begin here.

www.winespies.com  Off to a great month of April with exceptional finds such as the 2020 Caymus California Cabernet and the Wayfarer Chardonnay. Also, super price for a Flying Goat Pinot Noir. Special deals on Lake County Cabernets are frequent.

www.lastbottleswines.com

 Still the best flash sale site, and is keeping up by finding wines never offered before the glut. A great offer for Handley Cellars 2019 Pinot Noir at $19. It also has marathon wine sales, and recently offered dozens of wines as “under $26 deals and steals.”    

www.vivino.com 

These are the people who have a huge database and encourage subscribers to offer reviews, But its main strength is its partnerships with retailers around the country. Here I found the 2020 Beringer Knights Valley Cabernet at 30% off. The new 2022 Caymus “California” Cabernet was first offered by vivino.

http://www.wtso.com

WTSO was one of the first, if not the first site for flash sales. It offers many wines, but I found it is a great resource for imports, especially Spanish and Italian wines. Here are three examples of excellent deals:

2021 Resalte Ribera del Duero Vendimia Seleccionada for $19.99 (50%)

2018 Famiglia Castellani Chianti Classico Riserva  DOCG $14.99

2019 Luca Bosio Barolo  $24.99

Navigating the Deeply Discounted Wine World

A banner announcing “All wines, 20% off, semi-annual Wine Sale” caught my eye as I drove quickly past the shopping mall. The next day, slowing down, I noticed the store was one of those discount food places.

Probably nothing but wines in dented cans, right?  So I kept driving. A few days later, no longer able to curb my curiosity, I stopped. And shopped. Like really shopped.

The sale was at a Grocery Outlet Bargain Market. The one I visited in Bermuda Dunes was a maze of wine with well over 100, maybe close to 200 wines on display. All in bottles ( no cans) and representing every wine country and many, many regions. Not surprisingly for a discount wine program, Argentina and Chile were well-represented, but Spain and Italy were not far behind. There were several Bordeaux along with the rest of France. California and Washington State had their own sections. One wall was lined with Chardonnay!

My first impression was “What the?”  Prices started at $3.99 a bottle, with $6.99 looking like the average. Many of the labels were familiar brands such as Ravenswood, Pedroncelli, St. Clement, Canoe Ridge, McBride Sisters, and Mercer Estates, to cite a few examples. A Rose from one of the most reliable French producers, Chapoutier, was priced at $3.99. There also was a $5.99 white from Quinta de Crasto, a high-end winery well-known to me which is in Portugal’s Douro Valley. 

Then I hit the motherlode with Pinot Noir from one of my long-time favorites, Sarah’s Vineyard in Santa Clara County. Normally selling for $35, there they were at $6.99.  That first visit saw me walk out with several bottles in addition to the Pinots, and I’ve visited other Grocery Outlets since then. 

I always try unfamiliar wines and while a few purchased were dogs woofing at me, the price range makes these explorations relatively painless.

But why are some wines so heavily discounted?  My best guess is poor marketing on the part of the producer, the sales team, the importer and/or wholesaler. A small winery may need the cellar space for the newest vintage, or it just may need cash flow by selling in quantity. Bigger producers may be discontinuing the product or the label. Whatever, the appeal of the Grocery Outlet is that it doesn’t advertise the way the typical Safeway/Abertson chains do. For a producer, importer,  and wholesaler, selling quickly and quietly has its appeal. 

Since most normal people have not been writing about wines and probably haven’t spent time in every major wine country and tasted literally thousands, for what it may be worth to you, I’m going to share my thoughts and shopping tips here. After that, if you are still with me, the conversation will shift to some background about Grocery Outlet which has almost as many stores as Trader Joe’s but it is less well known.

 Shopping Tips from a Wine Professional

1. Read the back label. The boring flipside with the mandatory details, not the artsy, colorful one with the brand.  For each wine that interests you, if you don’t recognize the brand, look at the back label for the name of the producer. Or the company that bottled it. Both are in the fine print.  Begin by learning the producer’s name is step #1.

2. The back label will also tell you the involvement of the producer/bottling company. For instance,”Produced & Bottled By” is a good sign indicating that the winery made most of the wine in the bottle, rather than buying it from another company. “Cellared By” is less reliable and

“Vinted & Bottled by” is pretty bogus. “Vinted” to me says the wine was bought ready-made and simply bottled.

3. Now to the wine’s origin. Check the place name, the appellation (where the grapes were grown) on the front label, such as Napa Valley or Columbia Valley with the home of the producer/bottler on the back.  If you are looking at a Cabernet from Columbia Valley but see on the back that it was bottled in Napa, Lodi, or Acampo, it is a brand owned by a major company  and the wine was trucked to a common bottling facility. The grapes may be grown in Napa or Sonoma, but If it says “Bottled in Modesto, CA,” the wine is, like Barefoot, one of dozens of brands owned by Gallo.

Yes, wines are transported in tanker trucks and in boats on their way to be bottled. You may  be shocked to know that many Sauvignon Blancs made in New Zealand are shipped literally to a bottling plant in California. Check that back label if in disbelief. 

4. How old is too old?  Making sense out of the vintage date and vintage information. The year, say, 2020, simply tells you when the grapes were harvested, not when the wine was bottled. Most wines are at their best when young, especially whites and Roses. But a 3 or 4 year old white is not necessarily over the hill. A Rose, despite its fragile drink soon image can often be enjoyable 2 or 3 years after the vintage. 

Red wines are more complicated and most are fairly safe up to 5 years after the vintage. My recent experiences involved two reds from 2013. The first, a Paso Robles, was clearly in decline, dull, lost its fruitiness  and a little fizzy. The other, a Syrah from the Sierra Nevada Foothills, was at its peak. It was also an excellent Syrah. And both, to keep us on topic, were priced at $6.99.

But my shopping guideline is to avoid whites and roses that are 5 years or older and stay away from most reds more than 10 years old. Whether offered online or in a wine store, any wine around 10 years of age makes me question where it has been during those years. Was it properly stored? Moved around? Somebody’s reject? Yes, best to avoid older wines.

5. Corks and screw caps become an issue when shopping for discounted wines.. Let’s face it, most wines are displayed standing up and a few end up in the sunniest part of the store. Corks may be traditional but they tend to dry out over time and don’t protect the wine. So you’re better off passing over old wines with corks.

6. If you use the vivino site and take photos of bottles, it is better to use google to learn more about the wine. Vivino doesn’t sell most of these wines so will offer minimal info. Go to google to see if the brand exists, and then look for it at wine.com or cellartracker for its history. If it has one which is a good thing.

7.If you taste new wines with others, don’t give the price paid ahead of time. Both newcomers and longtime wine drinkers have been brainwashed to think price equates to quality. The same people who go to Amazon for the cheapest available product, will be predisposed to not like a cheap bargain wine. 

Kick off 2024 by Getting Naked (Wines, that is)

Kick Off 2024 by Getting Naked (Wines, that is)

Yesterday NakedWines announced that during the entire month of January it has slashed the price of all its single bottles and cases by 50%. And you don’t have to sign up because no subscription is required,

The half-price deal applies sitewide though a six-bottle minimum purchase applies.

NakedWines offered about 500 wines from around the world with the majority from Caiifornia and the Northwest. One of the biggest online dealers, it experienced a few big bumps in the road recently with management changes and lower than expected sales growth.

Though I’m not a big fan of NakedWines with its annoying talk about subscribers as “angels,” I have bought wines and reviewed the website. It claims to have 300,000 subscribers.

Another issue I had was the arbitrary basic prices given since it can come up with any price it wants to. But at 50% off, things have changed.

I’m also quite familiar with some of the winemakers who put their names on the labels. You can read all about the way so-called “angels” support the winemakers, but there’s much better use of time here to talk about the wines on sale.

So I put together a case of wine that I as a veteran wine critic would recommend and would personally enjoy as a consumer. For the 12 wines selected which were said to have a market value of $409.88 my purchase price was $92.38. The $100 voucher offered me helped.And these vouchers are widely available.

Now to the chosen 12:

Scott Steingraber Building Bridges Rogue Valley Viognier 2021 $12.49

Scott Steingraber Building Bridges Rogue Valley Tempranillo 2022 $19.49

Matt Parish “The 24” Contra Costa Zinfandel 2021 $15.99

Dave Harvey Walla Walla Valley Cabernet Franc 2021 $13.99

Michaud Columbia Valley Sauvignon Blanc 2021 $10.49

Mick Schroeter Russian River Chardonnay 2022 $14.99

F. Stephen Millier Black Label Calaveras Zinfandel 2021 $11.99

DRG Daryl Groom Reserve Sonoma Coast Pinot Noir 2021 $24.99

Scott Kelley Oregon Tempranillo 2021 $17.49

Sharon Weeks Cattoo Paso Robles Cabernet Sauvignon 2020 $14.99

Scott Kelley Willamette Valley Pinot Noir 2022 $16.99

DRG Daryl Groom Alexander Valley Cabernet Sauvignon 2021 $18.49

Again, at 50% off,  my price for these 12 wines is $92.38.

So, as you can see I prefer its red wines much more than whites and roses. 

And I avoid the imports because whether from South America, Europe, or other countries, they are bottled in the USA. 

A Cabernet Sauvignon from Chile or Malbec from Argentina imported and bottled in Lodi or in Napa’s American Canyon? That means they arrived by trucks and boats in large containers and have been pumped and fiddled with. Some I tasted were ok at best, but others were not.

As for other advice, it is better to act quickly because over its history when it runs out of some wines nakedwines then suggests replacements. That can go bad.

Labor Day Sales: We Got A Winner

Just when I was about to give up on Labor Day wine sales, this message arrived:

“Up to 80% off on 250+ wines”

Well, not all wines are 80% off, but there were many excellent deals. The big surprise was wines under $10, but I found many to like for under $20. 

 The winner is  www.wineExpress.com

Here are are my choices for best deals:

2020 Barossa Valley Shiraz $7.47

2020 Château Suau Rose, Bordeaux $7.47

2 from Lodi:

2019 Judd’s Hill Zinfandel $15.47

2018 Berghad Cabernet Sauvignon $13.47

2 Oregon Pinot Noir:

2018 Lazy River Yamhill Carlton, $17.47

2018 Belle Fiori, Rogue Valley $10.47

2 Best Reds:

2019 Chateau Bourdieu, Bordeaux $12.47

2019 McBride Sisters Central Coast $14.47

Browse the list to find those you prefer. Many big names with big price tags are included.

Shipping is free on any 12 bottle order.

My Overview of wineExpress.com

wineExpress.com tries to balance “value and service” which suggests it is neither a giant warehouse nor a down-and-dirty discount site.  It is the exclusive online wine shop partner of The Wine Enthusiast catalog and website. So it is well-financed and has an excellent facility for storage and shipping.

It really leads the online field in big-named wines like Gaja, Dominus, Sassicaia, Shafer, Caymus Special Select, and, yes Perrier-Jouet and Dom…all slightly discounted with the Sassicaia 25% below retail. 

The site works through the usual sorting procedures with click on searches by variety, price and region. It also offers several wine club options and gift packages.

But, and this is interesting. It also sorts the Labor Day list by “Woman Owned” and “Minority Owned.”

One special touch is a series of videos taking you through tastings that are conducted by Josh Farrell, its Wine Director.

He often runs through the daily wine special which can then be purchased. He is one excellent swirler, BTW, and he encourages decanting and/or aerating young wine.

You can learn a lot about judging wine by watching a few of his videos.

And throughout the year this site continues to offer several good value wines under $20.